ParrotPlay has not been very vocal about the fact that we have been live with trd.by for a few weeks. Here are the main reasons:
- We have focused on establishing the basic metrics of conversion between recommendation widgets (see We are live ) and the Personal Streaming Guide, untainted by marketing.
- As there are a few million lines of code that needs to run in harmony, we have wanted to control the user base to ensure stability (up-time since launch is above 99.6% with most of the down-time being scheduled updates).
- We are doing IPR / patent-work, and it is time consuming 🙂
Now that the Parrot is pulled out of the hat by the excellent Kampanje.com staff we just wanted to highlight the conclusion of the article:
Our goals for this year is to validate that our white-label model add significant value to:
- Our media partners
- The streaming services / right owners
Throughout 2018 we are keeping select companies, strategic and financial investors up to date on the results we create in order to be in a position to scale our IPR, products and proposition outside of the Nordics.
So our dear friends in the east and the west – expect the Parrot´s beak knocking on your door soon.
It will be glorious.